Apple to use plastic for new ‘budget’ iPhone

Filed under: Industry News — Posted by: Daniel on February 13, 2013

Apple is thought to be ready to release a new budget version of its popular iPhone 5 and reports are suggesting that the new model will be made predominantly from plastic.

Many analysts have suggested that sales of the California-based company’s newest flagship device have not quite matched the forecasted figures based on the success of previous models. This has led many experts to suggest the inevitability of a cheaper model being released to compete with other manufacturers already providing for the consumer on a budget.

The pricing issues in the Asian market, particularly in China, have only gone to reinforce the rumours. Jeremy Horwitz, Editor-in-Chief of Apple fansite iLounge, claims to have information from reliable sources which supports the claims. He said:

“One of our sources claims that Apple’s iPhone prices remain too high for most mainland Chinese customers—the iPhone 5 hardware alone starts at $849 there, versus the iPhone 4 at $500, in a country where the average annual salary is around $3,000 per person. The source has said that mainland Chinese iPhone 5 sales are already tapering off as a result of the pricing, which is higher than in Hong Kong. A budget iPhone model would help sales in populous but underdeveloped countries to grow.”

The new device is expected to look like the iPhone 5 when looking at it from the front, but the rear will instead be made from a more cost-efficient plastic. In the current economic climate, many companies look to use plastic to cut costs. Custom sized plastic and plastic sheets are often feasible alternatives to pricier metals.

No Comments »

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

Protected with IP Blacklist CloudIP Blacklist Cloud

©2012 Snapfix